Whereis hosted the event of the year with the infamous Paint Party. A concept created by Ghost Host and thrown exclusively for Sensis ambassadors and followers.
The paint party was executed as a way to leverage the mobile Whereis app and gain new followers whilst rewarding their current youth audience with one hell of an original celebration.
Hosted in a secret location which was not released until the day of the event via the Whereis mobile app, the Whereis Paint Party was a roaring success, gained much press and soical media and was notorious for being one of the most progressive and unique events to hit Melbourne in a long while.
Attended by a 400 deep audience, Melbournes best DJ's entertained (behind plastic sheets) whilst the audience got to paint their hearts away, wall panels, wedding dresses, furniture and even a white van was up for tagging as long as you were game.
Check out some footage captured on the night below.